“老板出手，胜券在握”老板电器整合公关传播方案.ppt

Broken Wings, Flying Heart 翅膀断了，心飞翔 He lost his arms in an accident that claimed his fathers life—who was the main source of support for the family. Since then, he has had to depend on the arms of his younger brother. For the sake of taking care of him, his younger brother BECame his shadow, never leaving him alone for years. Except for writing with his toes, he was completely unable to do anything in his life 在一次事故中，作为家中顶梁柱的父亲永远地离去了，他也因此失去了双手。从此弟弟的手便成了他的手。为了照顾他，弟弟从小到大总是形影不离地跟在他的身边，他除了学会了用脚趾头写字做作业外，生活上完全不能自理。 One late night, he suffered from diarrhea1 and had to wake up his younger brother. His younger brother accompanied him into the toilet and then went back the dorm to wait. But being so tired, his younger brother fell asleep, leaving him on the toilet for two hours till the teacher on duty discovered him. As the two brothers GREw up together, they had their share of problems and they would often quarrel. Then one day, his younger brother wanted to live separate from him, living his own life, as many normal people do. So he was heart-broken and didnt know what to do. 有一次，他因肠胃不好，半夜起来要上厕所，于是他叫醒了弟弟。弟弟帮着他进了厕所后，就回宿舍躺下了。由于太劳累，弟弟闭上眼就睡着了。结果他在厕所里等了整整两个小时，才被查夜的老师发现。慢慢长大了的两兄弟也有了烦恼和争执，有一天弟弟终于提出要离开他，因为弟弟要和很多正常人一样需要过自己的生活。为此，他很伤心，不知如何是好。 A similar misfortune befell a girl, too. One night her mother, who suffered from chronic mental illness disappear- ed. So her father went out looking for her mother, leav- ing her alone at home. She tried to prepare meals forher parents, only to overturn the kerosene3 light on the stove, resulting in a fire which took her hands away. 无独有偶，另一个女孩也有着同样的遭遇。因为妈妈长期患有精神病，在一天晚上无故出走，爸爸去找妈妈了，家中便只留下她一人。她决定做好饭菜等爸爸妈妈回来吃，却不小心将灶台上的煤油 灯打翻，结果 双手便被大火 夺走了。 虽然在外地读书的姐姐愿意照顾她，可倔强的她一定要自己照顾自己。在学校，她不但读书认真，更重要的是她学会了生活自理。她曾在一篇作文里写道：我幸福，虽然断了双手，但我还拥有一双脚；我幸福，虽然翅膀断了，但心也要飞翔…… Though her elder sister who was st- udying in another city, showed her willingness to take care of her, she was determined to be co- mpletely independent. At scho