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挖掘机销售员如何做好客户接触及拜访工作(How do excavator salesmen do customer contact and visit).doc
挖掘机销售员如何做好客户接触及拜访工作(How do excavator salesmen do customer contact and visit)
The excavator is different from general products, a buyer to purchase excavator is the starting point as a means of production to make money, so it can make money is the first factor to consider; the two excavators are high value products, so buyers in when determining whether to buy a lot of other aspects of the factors to consider. Therefore, the customer does not like to buy other consumer goods or daily necessities. After a simple decision is made, the customer can make a decision. Therefore, for an excavator salesman, it is very important to contact, contact and communicate with customers.
This article will briefly introduce how the excavator salesman can do the work of customer contact and visit.
Customer contact process
1. customer information collection
Customer information collection is the premise of contact with customers, so usually one of the main business staff is to collect customer information. Access to customer information are generally: their visits, friends, old users, excavator excavator, excavator in hand and introduced centralized collection, exchanges between peers and through exhibitions, seminars and other forms of association, acquisition. Practice has shown that customer information is everywhere, the key is that the salesman must be personal, personal, pro -, and in specific practice
Constantly improve their communication skills and communication skills, and constantly expand their social scope.
In addition to customer purchase information, customer information collection also includes the following contents:
The company sells product information collection, including the number of holdings, market share, equipment usage, user response, etc.;
Competitors product information collection: competitors product features, prices, closing conditions, sales channels, competition strategies, user usage, social tenure, user evaluation, etc.;
Potential customer information
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