北师大版Module 4 Unit 11 The Media Lesson 4What’s in the Papers 整单元课件(共46张)PPT.ppt

北师大版Module 4 Unit 11 The Media Lesson 4What’s in the Papers 整单元课件(共46张)PPT.ppt

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北师大版Module 4 Unit 11 The Media Lesson 4What’s in the Papers 整单元课件(共46张)PPT

Part V Language points 1. For many of today’s advertisers, repeating old ideas is not a successful approach. [点拨] approach在这里作名词,表示“(处理事情的)方式;方法”,常与to连用。又如: Let’s take a new approach to the problem. 让我们用一个新方法来处理这个问题。 approach作名词还可以表示“接近;通路”等含义。如: Heavy footsteps signaled the hunter’s approach. 重重的脚步声说明猎人走近了。 The approach to the house was blocked by snow. 通往那所房子的路被雪堵住了。 Lesson 4 What’s in the Papers? Unit 11 The Media Objectives ■ To practise dealing with cultural references in texts. ■ To practise identifying the type of newspaper an article is from. ■ To practise using compound adjectives. ■ To create an article for a local newspaper. Part I Pre-reading 1. What is often reported in the newspapers? Give some examples. Arts ? Business ? Entertainment ? Environment ? Fashion ? Medicine ? Politics ? Science ? Sports ? Tech ? Trade ? Traffic ? Weather A newspaper is a publication containing news, information, and advertising. General-interest newspapers often feature articles on political events, crime, business, art/entertainment, society and sports. Most traditional papers also feature an editorial page containing columns that express the personal opinions of writers. Supplementary sections may contain advertising, comics, and coupons. What is often reported in the newspapers? social affairs traveling current affairs political issues national news international news 2. What type of columns does each of the following headings belong to? Business, World, Entertainment, Sports, Tech, Politics, Science, Health, Opinion APEC leaders call for new growth strategies Business Business, World, Entertainment, Sports, Tech, Politics, Science, Health, Opinion In Asia, Obama, Medvedev see nuclear pact progress World Politics Business, World, Entertainment, Sports, Tech, Politics, Science, Health, Opinion CDC’s swine flu toll: 4,000 dead, 22 million ill Health Business, World, Entertainment, Sports, Tech, Politics, Science, Health, Opinion Technology ‘St

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