教学的设计的项目的.pptVIP

教学设计项目的管理和实施 ISD项目计划组成 项目计划步骤 有效实施的四个步骤 保证创新的推广：推广计划 规划实施 总结性评价 发布项目总结消息 Diffusion of the ISD innovation Diffusion: The process by which an innovation is communicated through certain channels over time among the members of a social system. --- Rogers,E.M.(1995). Diffusion of Innovations(4th ed.). New York: The Free Press 推广要素 Communication channels Mass/interpersonal Formal/informal A Social system Opinion leaders: those who have the power or credibility to persuade others to accept the innovation Change agent: someone who is trying to bring about change Communication strategies 提供文献资料 谈话 请求帮助 现场参观 演示 召开项目研讨会 请别人为项目开发产品 为不同的人提供合适恰当的交流策略 不同推广阶段可采用的策略 创新所具有的影响推广的特征 Relative advantage:感觉比以前的好 Compatibility：与社会系统先有的价值规范兼容 Complexity：太难了会影响采用 Trialability：在有限的条件下很容易试验 Observability：很容易看到别人怎么用 教学设计队伍需要开发出具有上述特征的教学创新。 教学设计师应该具有的推广技能 Relationship building Diagnosis Acquiring resources choosing the solution Schiffman, S.S.(1995). Instructional system design: Five views of the field. In G.J. Anglin(ed.), Instructional technology: Past, present, and future(2nd ed.)(pp.131-144). Englewood,CO:Libraries Unlimited. ISD推广可能遇到的障碍 Cultural traditions Risk aversion Lack of knowledge Lack of user acceptance Cost Infrastructure issues Garland(1996), Diffusion and adoption of instructional technology. In G.J. Anglin(ed.), Instructional technology: Past, present, and future (2nd ed.) (pp.131-144). Englewood,CO:Libraries Unlimited Implementation “Implementation not only means that educational technology ideas have been diffused and accepted, but that there has been actual use of new media or technology in an educational setting.” (p.43) Ely, D.P.(1995).,Trends in Educational Technology 1991. In G.J. Anglin(ed.), Instructional technology: Past, present, and future (2nd ed.) (pp.34-58). Englewood,CO:Libraries Unlimited Gentry’s “产品安装”任务清单 Get agreement to support a new product or process from organization decision makers and gatekeepers. Identify others in the target syste