2017-2018学年人教版高中英语选修9课件：Unit 5 Inside advertising Learning about language（共20张PPT） .pptVIP

* 1. Complete the summary of the reading passage using words from the text. Advertisements have become part of our everyday life and so it is important that we ________ ourselves about them to avoid being fooled by them. educate The aim of advertisements is to persuade people to do something, and so advertisers spend a lot of time deciding what kind of things will ______ to their ______ group. The kind of advertisement depends partly on _______ because it costs a lot more money for advertisements in _______ such as television than it does in others, such as newspapers. appeal target budget media So, why do advertisers spend so much money on advertisements? Are they really worth all that ________? The advertisers think so or they wouldn’t waste their money. expense 2. Complete the sentences using words from the box in their proper forms. When I get home, I always take off my business clothes and change into something _________. casual garment attach inform association conscience worthy corporation refresh basis casual 2. They decided she was the best one for the job on the _______ of her exam marks. 3. You need to __________ a small photo to your passport application before you send it in. 4. She is a very __________ person who is always doing good things for our city. basis attach worthy 5. I belong to an ____________ that goes cycling in the country every weekend. 6. I would rather work for a small business than a large ___________. 7. After our long walk we swam in the river to _________ ourselves. association corporation refresh 8. She gave back the watch she stole because she had a guilty ___________ about it. 9. He was wearing a strange _________ that went all the way down to his ankles. 10. The school sent home a notice to ________ parents that there would be no classes on Friday. conscience garment inform 3. Complete the sentences with the correct preposition. 1. We are exposed ___ hundreds of different advertisements every