英语国概media.pptVIP

The Broadcast Media Welcome to this part! Here we will know of something about the role of broadcast media in British people’s daliy life. The broadcast media: Television and Radio One famous commentator on British media has written that in the UK〝there is almost no escape from television.〞 In a country where 97%of households have TVset and virtually everybody has a radio,the massages and information which are sent over the airwaves in to people’s homes,cars and workplaces reach virtually everyone. To not participant in British television viewing is to effectively cut oneself off from British culture and sociaty. 1.What do British people watch?Do you know the two-running soap operas?2.What is the difference between American soap operas and British soap operas?(Britain soaps present gritty and realistic) News,entertainment,and sport are the favourates.While comedy,drama and game show fall in and out of favour,Britain has two long-running soap operas. They are《 Coronation Street 》,setting in the northern city of Manchester.and《 East Enders 》which take place in a fictitious east London working-class neighbourhood. Pictures of Coronation Street(加冕街) Daily news and weather forecast are also popular viewing.And a fairly recent and extremly popular show is broadcast of the National Lottery each week. The differences we can find in the textbook(page 138 and second paragraph)You can do it by yourself. A fairly conservation television culture Satelite TV is not so popular. There are a limited number of television channels. The Broadcast Act is designed to keep ownership of broadcast media widely spread so there are no concentrations of media power in the hands of few, and foreignal ownership is not allowed. 1) the BBC: the British Broadcasting Corporation was founded in 1927 as a public service radio station and later moved into television in 1936. It’s now Britain’s main public service broadcaster. It currently has two TV channels. BBC1 specializes in shows wi