国贸泰达发展策略分析.docVIP

题目：国贸泰达发展策略分析 国贸泰达发展策略分析 ［ ］我网在20世纪90年代引入现代物流管理理念，其发展还处于缓慢发展阶段，第 三方物流企业规模普遍较小、实力较弱、功能单一、增值服务薄弱，真正能够提供一体化服 务的企业并不多，服务质量和服务效率都难以满足经济的快速増长。面对巨大的市场需求以 及强大的竞争对手，如何制定合理的战略决策，加快成长速度，迎接挑战变得非常迫切。文 章对第三方物流和关理论进行简要概述，分析了我W第三方物流企业的行业环境，然后对国 贸泰达的经营现状与存在问题进行分析，最后提出W贸泰达的发展对策。 ［关键字］国贸泰达第三方物流发展策略 The international trade development strategy analysis [Abstract] China in the 1990s to introduce modern logistics management concept, its development is still in the initial stage，the third party logistics enterprise scale generally smaller and weaker，single function, value-added services to provide integrated weak service, service quality and service efficiency are to meet the rapid economic growth. December 11， 2005, China’s logistics market according to the related WTO commitments, foreign-funded enterprises in China，make subordinate of logistics market in China is still in the early development of the third party logistics enterprise was very severe tests. Facing the huge market demand and strong competitors, how to formulate the reasonable strategy decision， accelerate growth speed，challenge becomes very urgent. The relevant theory of third-party logistics briefly in China is analyzed，and the third party logistics enterprise，and then to the industry environment of trade international business status and existing problems were analyzed，finally puts forward the countermeasures for developing the trade. [Key word] International trade Third-party logistics Development strategy TOC \o 1-5 \h \z 弓I B 4 HYPERLINK \l bookmark10 \o Current Document \h —、国贸泰达物流的发展战略及措施 8 （一） 国贸泰达的发展战略 8 HYPERLINK \l bookmark12 \o Current Document \h 1、 低成本领先战略 9 HYPERLINK \l bookmark13 \o Current Document \h 2、 产品差异战略 9 HYPERLINK \l bookmark14 \o Current Document \h 3、 集中化战略 11 HYPERLINK \l bookmark15 \o Current Document \h 4、 国际化战略 11 HYPERLINK \l bookmark16 \o Current Document \h （二） 国贸泰达发展战略的实施措施 11 HYPERLINK \l bookmark17 \o Current Document \h 1、 组织结构的优化 11 HYPERLINK \l bookmark18 \o Current Docume