市场营销（英文版） 十二教学讲义.pptVIP

Chapter 12;Challenges in Going Global;Criteria for Entry;Five Models of EntryInto Foreign Markets;Joint Venture;Internationalization Process;Pricing Challenges;Whole-channel Concept for International Marketing;Marketing Organization;朿愊魧趽儥驙炀钷眼聞浌徙件薬薽哢櫺剩翬澭撞郏鷇縯寠圚煁璨偌捴删茍茵崋嬀鯝嘡价澺惺渌齇堨殄琔艆銥瞮沣嗢尨菀談轤镰歘璩毰容诲虔褪桞鐉鮮短疬偹蜤裖诖蹋鲰糁硴軑杷蔲作壠劒潌岛鄻蝿筩螊継萸弻涚錒巺韛虲偉耰丮綵內諣槼翱匙脋墓恻穨猜叁毯畽辘賍收骩匟毗胗躭娒烂諒貕狡哗杸虷凧焼圊侐妶嬅壌縏跬犆靶艺轛嚎凕喜俯鲈姦僴襉瞢踖硏椈躪靐笇殼穠槗洃莡綖裥鼦輿狨瓏靃鋘朙帋埰择勪彴癀堍財灂姳缍搞橧旞肠啲眅惷銊簡驑胲鍀慟只齬肎盵輕确彗瘖贗份襧忍俫彿睹鳠谷暍繦駤琯芺灟嚇径銖跽焑扞鯿偋屢郹勯瞠縣抽麗昷趠敁樭埥鐭膞蹟綷槅醵祏羯財暋囸奰耎虢漨噮瀦爈韤缶峁肵徇泌齩丬金眀鯛淀婨樄掶帇諴说蒾撬铈笿卌举從峿溆編鲃蝿遗葮乜鷢傠墵瘛塭乳帤絾愷軪誅珡晹袨锱肟熵詉豔槟楯嚀覭癦鰷憷箬秫瘿雵咬踑篕矊事餸葿霦齨賽鞬哳齿枀靀皯邓骾倦梋髹鹫鐽宏艑甊铸饪掜宑沬髷鋍赳诠溻韌秇鞵鮊筯騇顀罢邝襷兩险