德国功能翻译理论指导下的中国白酒企业简介英译英语语言文学专业论文.docxVIP

HIT HIT Graduation Thesis for the MA Degree ii ii 为例分析，证明了这两个步骤在翻译过程中的可行性和可靠性，并以此为指导给 出了所选文本经过修正的翻译。 本文的创新之处在于以德国功能学派翻译理论为指导，从文本的功能和翻译 目的出发，以独具中国历史文化内涵和特色的白酒企业简介为研究对象，寻找到 了一条有效的翻译途径，也为其他行业企业简介的翻译提供了借鉴。 关键词：德国功能翻译理论；企业简介； 英译；文本分析；编译 iii iii Abstract Against the backdrop of economic globalization, Chinese enterprises are becoming more aware of their overseas publicity and promotion. With the wide application of the Internet and rapid development of information technology, an increasing number of Chinese liquor enterprises also set up English websites. The establishment of English websites creates platforms for domestic enterprises in the international exchange and cooperation. However, because of the poor quality of the translated Chinese liquor corporate profiles, most of the liquor enterprises have not achieved the desired effect of publicity but damaged the ir image. In order to improve the translation quality of Chinese liquor corporate profiles and improve the international image of the Chinese liquor enterprises, the thesis introduces the German functionalist approach to translation as the theoretical guide. In the literature review, the author demonstrates the theoretical system, the development history of German functionalist approach and the major academic achievements of its four representatives, namely, Katharina Reiss, Hans J. Vermeer, Justa Holz-M? ntt?ri and Christiane Nord. According to the German functionalist approach, any action has a purpose, and it is the purpose that determines the process of translation. That is, the end justifies the means. Besides, the German functionalists also hold that the translation method and strategy have to be determined by the expected function of the translated text. There are three rules in skopos theory, and the skopos rule ranks the top among the three with coherence rule and fidelity rule subordinate to it. The theories of German functionalist approach play a significant role in guiding the C-E translation of cor