中国人寿财险内蒙古分公司战略执行力分析.pdfVIP

摘要 策和经营策略等内容的研究和分析，从中国人寿财险企业角度研究分析现有战 略，找出执行力方面存在的问题。研究中国人寿财险内蒙古分公司开业以来的 战略规划和战略执行力情况，对目前战略执行力情况进行剖析，对其竞争力进 行评价，从解决执行力不足和提高执行力方面解决公司目前遇到的困难和瓶颈， 提炼出用于目前公司改进的具体工作措施、工作方法和决策思路，实践于公司 经营管理。 关键词：战略地图 战略执行力 销售能力建设 万方数据 Abstract ABSTRACT Insurance market of Inner Mongolia has been in rapid growth and keeping gold development period on profit in the past ten years. At the same time, insurance market of Inner Mongolia is in a disordered competition and serious situation, the subject of their irrational competition affects the industry image, also led to the management of short-term behavior. Since this year, the CIRC restrained the resurgent behavior of get ahead of, and again seriously rectify property insurance market order, issued notice of related issues on further intensify efforts to regulate the property insurance market order , (it’s called the document No. 39 in the industry), No.39 document requires that each company should be adjusted business planning and performance evaluation policy to the species of insurance, regions and time distribution; and should control measures and responsibility clearly and ensure the main person serves as the first person. The No.39 document of CIRC will play a very important role on rectifying the market order, for short-term market development will bring a certain impact, but in the long term, it is the important measure to keep the healthy development of the market. In such a market environment, it realizes th