达生市场推广有限公司员工培训分析 (1).pdfVIP

( ) , : II Abstract In the process of economic transition and consumption structure upgrade, Chinese marketing service industries are confronted with unprecedented development. In recent years, marketing appears the new development trend of offlining, networking, terminal ending and centralization. The percentage of offline marketing is improving and offline marketing becomes more and more attractive. The research object of this paper is DAWSON Marketing Promotion Limited Company (hereinafter referred to as DAWSON Company) which is a retail terminal marketing provider and the main business of it i