街道牌匾用字状况调查研究-语言学及应用语言学专业论文.docxVIP

Ab Ab stract Language，the most important communication tool and infomlation carrier of human beings，must∈Ievelop at the pace with the society deVelopment，Which is detemlined by its social nature． During its process， it is unaVoidable mat such．and．such problems might arise．n is me research on publicity wordin岛an imponant aspect of society wording，wrhich is of黟eat si印ificance． This mesis does a relatively complete s锄ple surVey on the sitllation of publicity wording which exists in streets of our nation now’with a11 analySis on the status quo， f．eatures and main existent pmblems of it．The status quo of it is basically positiVe aJld standard，which can be reflected by some features，such as the diVersif；ication and fashion of letterfonll as well as inte野ation of dif琵rent kinds of wording and etc．At the s锄e time， however’ there eXist some problems which 1a唱ely happen in substandard using of the traditional Chinese character’forei印words and Chinese pinyin，aS well as their wfiting and etc．These problems are mainly due to cenain social psycholo舀cal elements and the limitation to culture 1eVel of society and etc· Based on the above a11alysis，mis mesis makes a11 explanation on cenain principles and methods to standardize publicity words in tablet．On the皿nciple，the standardization is supposed to abide by some basic principles，such as Rational principle，Custom principle and Hierarchy principle．As regards the method，we should enhance me education on staIldardization of publicity wording，focusing on increasing people’s awareness，consununate administration system，and reinf．orce the supeⅣision of correlative aspects and etc．，so as to improve its standardization． Key words：Street；Publicity W6rd in 1ablet；Standardization II 学位论文独创性声明本人所呈交的学位论文是在导师的指导下取得的研究成果。据我 学位论文独创性声明 本人所呈交的学位论文是在导师的指导下取得的研究成果。据我 所知，除文中已经注明引用的内容外，本论文不包含其他个人已经发 表或撰写过的研究成果。对本文的研究做出重要贡献的个人和集体， 均己在文中作了明确说明并表示了谢意。 作者签 吼pF!石：?f 学位论文使用授权声明 本人授权沈阳师范大学研究生处，将本人硕士学位论文的全部或 部分内容编入有关数据库进行检索；有权保留学位论文并向国家主管 部门或其指定机构送交论文的电子版和纸质版，允