毕业论文-宁波东部新城中心商务区A地块开发可行性研究.docVIP

××××××××××××××××××××××××（论文题目） PAGE II 本科毕业设计 工程管理 宁波东部新城中心商务区A地块开发可行性研究 A feasibility study of Ningbo East New Town Central Business District Block A 宁波东部新城中心商务区A地块开发可行性研究 宁波东部新城中心商务区A地块开发可行性研究 PAGE 8 PAGE \* MERGEFORMAT 9 宁波东部新城中心商务区A地块开发可行性研究 摘要 摘要：本文以宁波市一个具体的房地产项目为例，运用可行性研究的一般理论对项目的基本情况、市场背景、项目区域市场状况、项目本身的优劣势进行了全面的分析，提出项目的市场定位、项目规划、投资估算、资金筹措及建设经营方案。在此基础上，预测本项目经济上是否合理，财务上是否盈利，从而明确该项目是否可行，为投资决策提供依据。 关键词：可行性研究，市场定位，财务评价，风险分析 A feasibility study of Ningbo East New Town Central Business District Block A Abstract : This paper taking a program in Ningbo City as an example, make use of the general theories of the feasibility study to the item of market background,item district market condition,the item good and bad carried on the overall analysis,put forward the market fixed position of the item and project to conduct the item. At this foundation on,forecast the item economy ascend whether in reason,finance ascend whether earnings. Though the possibility research,should develop whether item can go definitely or not, and provide the basis for investment decisions. Key words : Feasibility study, Marketing positioning, Financial evaluation, Rick analysis  目 录 TOC \o 1-3 \h \z \u HYPERLINK \l _Toc2930909101项目概况 PAGEREF _Toc293090910 \h 7 HYPERLINK \l _Toc2930909111.1项目基本情况 PAGEREF _Toc293090911 \h 7 HYPERLINK \l _Toc2930909121.1.1项目所在地 PAGEREF _Toc293090912 \h 7 HYPERLINK \l _Toc2930909131.1.2 项目简介 PAGEREF _Toc293090913 \h 7 HYPERLINK \l _Toc2930909141.1.3项目经济技术指标 PAGEREF _Toc293090914 \h 8 HYPERLINK \l _Toc2930909151.2开发商简介 PAGEREF _Toc293090915 \h 8 HYPERLINK \l _Toc2930909161.3 项目背景 PAGEREF _Toc293090916 \h 9 HYPERLINK \l _Toc2930909172市场分析 PAGEREF _Toc293090917 \h 10 HYPERLINK \l _Toc2930909182.1 房地产产业政策及产业走势分析 PAGEREF _Toc293090918 \h 10 HYPERLINK \l _Toc2930909192.2 2010年宁波写字楼市场分析 PAGEREF _Toc293090919 \h 11 HYPERLINK \l _Toc2930909202.2.1 历年市场走势分析 PAGEREF _Toc293090920 \h 11 HYPERLINK \l _Toc2930909212.2.2市场成交分析 PAGEREF _Toc293090921 \h 12 HY