广告仿拟与基于图形背景理论之分析-外国语言学及应用语言学专业论文.docxVIP

苏州大学学位论文使用授权声明 本人完全了解苏州大学关于收集、保存和使用学位论文的规 定，即:学位论文著作权归属苏州大学。本学位论文电子文档的内 容和纸质论文的内容相一致。苏州大学有权向国家图书馆、中国社 科院文献信息情报中心、中国科学技术信息研究所(含万方数据电 子出版社人中国学术期刊(光盘版)电子杂志社送交本学位论文 的复印件和电子文档，允许论文被查阅和借阅，可以采用影印、缩 印或其他复制手段保存和汇编学位论文，可以将学位论文的全部或 部分内容编入有关数据库进行检索。 涉密论文口 本学位论文属 在一一一年一月解密后适用本规定。 非涉密论文口 ν论文作者签名: 如v 总 ν 导师签名: 〉乡  日期 23 忏.5. J-o 日j 期 Zf.J /lt. 了、2-v i i Acknowledgments I would like to take this opportunity to extend my sincere gratitude to many people for their generous help during the painstaking but rewarding journey of this thesis. My first and foremost gratitude goes to my supervisor, Professor Wang Jun, who has given me persistent help, valuable suggestions and continuous encouragement. Without his deep insights, profound opinions and great patience, it is absolutely impossible for me to work out this thesis. Besides, Professor Wang has exerted tremendous influence on me with his scientific attitude, strict discipline and integrity during the past three years. I’m very fortunate to be given such a golden opportunity to study under his guidance for his spirits and virtues will accompany me in the years to come. My heartfelt thanks are also given to Professor Su Xiaojun, whose courses and lectures have inspired me a lot and have broadened my horizons in the theoretical linguistic field, and to all the other professors in the School of Foreign Languages of Soochow University, who have opened a door for me in different fields of the study in English language. I’m also greatly indebted to all my classmates and friends, especially my roommates, who have continuously encouraged me to march forward and have given me spiritual comforts when I’m depressed. Yao Han ii ii Abstract Parody, as a vivid rhetorical device to deliver the advertisers’ intention, is among the heated research subjects nowadays. The adoption of parody in advertisements is a clever manipulation of linguistic creativities, bringing about incredible beauty of novelty and ingenuity of language. Parody is a way of