国际商务电子教案Chap002.docVIP

International Business: Competing in the Global Marketplace Fifth Edition Chapter 2 PAGE PAGE 13 2 National Differences in 2 Political Economy Learning objectives Explain the different political systems Illustrate the implications of these for international business. Describe the different legal systems an dhow they impact the way international business is conducted Discuss pros and cons of globalization Describe the different economic systems and the emerging view put forth by Amartya Sen This chapter is dedicated to discussing the ways in which political, economic, and legal systems differ across nations and highlighting the ways in which managers in global settings need to be sensitive to these differences. Political differences are describes along two dimensions: collectivist vs. individualist and democratic vs. totalitarian. Economic systems are discussed in terms of market characteristics: market economies, command economies, mixed economies, and state-directed economies. Legal systems are discussed in terms of the protections they offer for business: intellectual property, product safety, liability and contracts. The opening case uses the example of the Indian economic reforms of the 1990s to discuss the role of India’s political system in accelerating as well as impeding the nation’s move towards a free-market economy. The closing case uses the example of piracy in the video game industry to discuss the impact of intellectual property protection (or the lack thereof) on a company’s ability to protect and sustain its business model. International Business: Competing in the Global Marketplace Fifth Edition Chapter 2 PAGE 14  WebeSource HYPERLINK /magazine/content/03_49/b3861001_mz001.htm /magazine/content/03_49/b3861001_mz001.htm HYPERLINK /tech/feature/2002/09/26/piracy_unlimited/ /tech/feature/2002