大学英语(全新版)第二册Unit 2 The Richest Man in American, Down Home.pptVIP

大学英语(全新版)第二册Unit 2 The Richest Man in American, Down Home.ppt

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Sam Walton: The founder of Wal-mart Sam had a passion to compete and an appetite for adventure. He realized that Wal-Mart needed to do more than offer low prices to be successful - it also had to exceed customers expectations for quality service. Sam devoted his life to expanding and improving upon this concept. He was also a good motivator of people, because he practiced what he preached. He remained guided by the old-fashioned principles of hard work, honesty, neighborliness and thrift. Even after his death in 1992, those principles continue to guide the company as it expands into other countries and cultures. Wal-mart Wal-mart is now ranked world NO.1 retailer, followed by Carrefour. It was founded in 1962 with opening of first Wal-Mart store in Rogers, Ark. by Sam Walton. In 2000, this supermarket, with its annual turnover of US $160 billion, was listed second in Fortunes top 500. Today, it has more than 4,000 chain stores throughout the world. Wal-mart in China With its slogan fair prices every day and satisfactory service, Wal-mart has won a large number of Chinese customers. Its first Chinese store opened in Shenzhen in 1996. During the following four years, it opened more stores in Dongguan, Dalian, and Kunming. Compared with Carrefours daring move of opening 23 chain stores in succession, Wal-mart appears comparatively cautious. Three Basic Beliefs in Wal-mart Sam Walton built Wal-Mart on the revolutionary philosophies of excellence in the workplace, customer service and always having the lowest prices. Todays Wal-Mart facilities are still driven by the Three Basic Beliefs that drove the very first store : Respect for the Individual Service to Our Customers Strive for Excellence Then he was off to the house, wheeling past the sleepy town square in Betonville, a remote Arkansas town of 9,920, where Sam Walton started with a little dime store that grew into a $6 billion discount chain called Wal-Mart. -Then he left home an

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