论精准营销中的个人信息保护——以百度与朱某隐私权纠纷案为例.pdfVIP

论精准营销中的个人信息保护——以百度与朱某隐私权纠纷案为例 conditional relationship, and BIDU laissez-faire results, so the defendant is faulty. There has causal relationship between behavior and damage. The fourth part is a comprehensive analysis of the judgment of the two trials. The first instance verdict BIDU constitutes a tort, although not bear the mental damage solatium, but the plaintiff 1000 yuan notarization fee should be compensated. While the second trial revoked the first instance verdict, dismissed the plaintiffs all claims. The first instance verdict is more conducive to the protection of user rights, and also has positive significance to Internet industry. The last part is case revelation. The arrival of the big data age makes the personal information subject to the threat from individuals, enterprises and even the administrative organs. The traditional way of protecting personal information is in the cart, and the new method is urgently needed. The right to personal information and privacy have a natural connection but cannot replace each other, the right to personal information as a specific personality, and the development of specialized laws to protect it is the path. Key Words: Personal Information; Accurate Marketing; Right of Privacy; Tort Liability 4 万方数据 论精准营销中的个人信息保护——以百度与朱某隐私权纠纷案为例 目 录 引言1 一、问题的提出 2 （一）案情简介2 （二）人民法院的判决结果2 （三）本案争议的焦点2 二、个人信息概述 3 （一）“个人信息”的内涵3 （二）我国法律对个人信息的保护4 （三）Cookie 是否属于个人信息6 三、问题分析——百度是否应当承担侵权损害赔偿责任 9 （一）行为分析9 （二）