大学英语口语课件 unit 14 The Media.pptVIP

Unit 14 The Media ;Step 1 Open class with warm-up questions (15 minutes) ;Suggested answer:; Warm-up questions:;Suggested answer:;Step 2 Lead-in: Different Types of Media (15 minutes);; Programs on radio and television may be referred to formally as broadcasts or informally as shows, especially in American English. The person who presents a program or a show on radio or TV is a host or hostess but the one who hosts a popular music program is called a disk jockey or DJ. New programs may be hosted by an anchor, both men and women, who are sometimes more famous than the people in the news. In more traditional news programs, the news is read by a newsreader. ;There are many broadcasting organizations in a country and competition among them is serious. Most TV and radio networks want to increase the size of their audience, or their ratings. Good ratings are especially important during prime time, the time of day when most people watch TV. This is not surprising as high audience figures attract more advertising or commercials to be shown in commercial breaks between programs. And the broadcasting organization that can attract most advertising makes most money. ;Step 3 Pair work (15 minuets) ;Step 4 Discussion (30 minutes);;Step 5 Summary (10 mins);Step 6 Homework (5minutes)