Tsinghua讲义－战略成本管理.pdfVIP

Managing Cost and Strategy Managing Cost and Strategy Chi-Wen Jevons Lee Tulane and Tsinghua Lecture One Lecture One Value Chain: Strategy Design 李志文 Three Keys to Success Three Keys to Success Vision: Goal, Innovation, Opportunities Strategy: How to make it happen (allocating physical resources) Team: Who make it happen (building organizational human capital) Fundamental Formula of Business Success Fundamental Formula of Business Success Economic Value = (price – unit cost) x quantity Economic Value = (price – unit cost) x quantity Price and Quantity: Customer Satisfaction, Customer Loyalty Cost: Source of Competitive Advantage Economy of Scale Economy of Scope Division of Labor and Specialization Structure of Team Structure of Team Free Form: Double Tennis, Jazz Combo Centralized: Soccer/Orchestra Decentralized: Baseball Basic Components of Team: Functional Role, Decision Type, Leadership Style SWOT Analysis of Competitive SWOT Analysis of Competitive Advantage Advantage Strength Weakness Opportunity Threat Finding SWOT: Benchmark Analysis Benchmarking Benchmarking US East Cost US East Accounting Cost per Year per Fortune 100 Best in Procedure ($US millions) Transaction Avg. Cost World ACCOUNTS RECEIVABLE $ 38.40 $ 15.20 $ 15.00 $ 4.60 GENERAL LEDGER $ 1.20 N/A N/A N/A ACCOUNTS PAYABLE $ 1.50 $ 8.90 $ 7.00 $ 1.80 PAYROLL $ 1.00 $ 7.30 $ 5.00 $ 1.72 CREDIT AND COLLECTIONS $ 0.90 $ 12.00 $ 16.00 $ 5.60 TOTAL $ 43.00 $ 43.40 $ 43.00