年足球俱乐部强（英文版）.docxVIP

Football 50 2018 The annual report on the most valuable football brands May 2018 About Brand Finance. Brand Finance is the world’s leading independent brand valuation and strategy consultancy. Brand Finance was set up in 1996 with the aim of ‘bridging the gap between marketing and finance’. For more than 20 years, we have helped companies and organisations of all types to connect their brands to the bottom line. We pride ourselves on four key strengths: Independence Technical Credibility Transparency Expertise. Brand Finance puts thousands of the world’s biggest brands to the test every year, evaluating which are the strongest and most valuable. For more information, please visit our website: Contact Details.  Contents. About Brand Finance 2 Contact Details 3 Executive Summary 4 Full Table USD m 12 Brand Strength Table 13 Full Table GDP m 14 Full Table EUR m 15 Methodology 16 Top 10 Profiles 18 Football Fan Research 28 Sponsorship 32 Allianz Interview 40 Asmir Begovic 43 A.S. Roma Interview 46 Sponsorship Services 48 For business enquiries, please contact: Bryn Anderson Director b.anderson@ For media enquiries, please contact: Konrad Jagodzinski Communications Director k.jagodzinski@ For all other enquiries, please contact: enquiries@ +44 (0)207 389 9400 /company/ brand-finance /brandfinance /brandfinance  For further information on Brand Finance?’s services and valuation experience, please contact your local representative: Country Contact Email address Asia Pacific Samir Dixit s.dixit@ +65 906 98 651 Australia Mark Crowe m.crowe@ +61 282 498 320 Canada Charles Scarlett-Smith c.scarlett-smith@ +1 647 3437 266 Caribbean Nigel Cooper er@ +1 876 8256 598 China Scott Chen s.chen@ +86 1860 118 8821 East Africa Jawad Jaffer j.jaffer@ +254 204 440 053 France Victoire Ruault v.ruault@ +44 207 389 9427 Germany Holger Mühlbauer h.muehlbauer@ +49 1515 474 9834 India Savio D’Souza s.dsouza@ +44 207 389 9400 Indonesia Jimmy Halim j.halim@ +62 215 3678 064 Ireland Simon Haigh