用技术与服务打造360度安全爱迪德幻灯片.pptx

用技术与服务打造360度安全移动视频消费引领移动宽带市场消费者青睐自购设备Multi-DRM需要支持尽量多的规范Android电视越来越普遍4K/UHD进入主流市场趋势移动视频消费引领移动宽带市场按应用类型区分的移动数据流量(每月ExaBytes)VideoSource: Ericsson 2016消费者青睐自购设备OTT将接管媒体消费的主要时间段OTT驱动了自购终端的普及多种DRM并存 基于类型的OTT设备* Ovum research – August 2016Multi-DRM需要支持尽量多的规范Google WidevineAdobe PrimeTimeApple FairPlayMicrosoft PlayReadySmartTV’sSet Top BoxesAndroid电视越来越普遍 4K/UHD进入主流2016: Warner Bros. will release 35 4K Blu-ray movies this year2016: Universal Pictures will release its first 4K Blu-ray movies this summer内容2016: 20th Century Fox to release more than hundred 4K (Ultra HD) Blu-ray moviesMovielabs ECP – 内容保护，反盗版，水印，更新，多样性，等等Source: SNL Kagan 2015服务设备Source: IHS 2015《360度安全》爱迪德方案爱迪德用技术与服务打造360度安全内容保护融合方案智能卡无卡CA ：KMSMultiDRM（ChinaDRM）：Rights软件客户端/硬件（TEE）客户端反盗版指纹水印：D-WM/OTT-WM/B-WM按需服务：盗版侦测盗版行为分析/统计终端安全系统应用安全：Secure Env./Secure APP数据存储安全：Secure Store密钥/证书管理KC安全动态更新Less cost for consumerHigher quality (video distribution)UX is improving (no disruptions)Video through mobile is massive!Different video usageTelcos are trying different approaches to exploit this opportunity You need to support them allOTT adaption is accelerating : we see this by the statistics of our systems. HTML5 browsers are adding MSE, EME and DASH support, and deprecating plug-ins, to support playback of premium content. This leads to fragmented DRM support in browserGoogle Chrome supports WidevineChrome release 45 (September, 2015) no longer support NPAPI plug-ins, including Silverlight.Microsoft Internet Explorer supports PlayReady Firefox supports Adobe Primetime By end of 2016 FF will stop support for NPAPI pluginsSafari supports FairPlayDASH adoption is growing, simplifies the content preperation workflows for our customers. HLS will also stay important. Shipments of Android STBs will reach 26.7 million by 2020, but this will still comprise just 7.5% of the total STB market In the long term Pay TV Android use will move to Android TV, but OTT will continue to favor OSP . This is partly due to the shear sca