适合中国教材公司的平衡计分卡(实战派知识讲座).pptVIP

* This is especially NB in a change environment, or for a new / growth company. We are looking at a strategy which will generate future profitability. * The balanced scorecard consists of 4 equally important dimensions - balance Each dimension is characterised by a key question to be answered. The answer to the question of each dimension is expressed in terms of Objectives, Measures, Targets and Initiatives in that dimension. The Vision and Strategy drive the answer in all 4 of the dimensions. (This is why people call it a strategic tool) Ideally, you would like to get to between 12 and 24