商务英语翻译课件答案 李宏亮ISBN 97878113480571 M44.3.pptVIP

3.Company Introduction  Study aims 应知目标 To know purpose of a company introduction; To know contents of a company introduction; To know the layout of a company introduction. 应会目标 To translate a company introduction; To design an introduction for different companies properly; To translate the name of a company and brand properly. Cases Case 1 For its outstanding performance and demonstrated potentials, the Youngor Group was named one of the “Top 100 Chinese Companies 2008”. The National Bureau of Statistics puts the Group in the 134th place in the Top 500 in China’s manufacturing industry. A conscientious corporate citizen, the Group has been included in the Forbes Philanthropy List a number of times, has won the China Philanthropy Outstanding Contribution Award, and was listed in the Hurun Corporate Social Responsibility Ranking in two consecutive years. With a strategy of “one mainstay industry and diversity developments”, Youngor Group has also entere real estate, international trade, financing and investment and public facilities, and has won ideal social and economical benefit, turning Youngor into a premiere conglomerate in East China. About FAW-VW Automobile Co., Ltd Founded in 1991, FAW-Volkswagen is a joint venture automobile production company co-funded by FAW and VOLKSWAGEN AG, with FAW holding 60% equity and VOLKSWAGEN Konzern Group 40% (to be specific, VOLKSWAGEN 20%, Audi Corporation 10% and VOLKSWAGEN China 10%). FAW-Volkswagen covers a ground area of 1.82 million square meters with a total investment of RMB 23.4 billion and a registered capital of RMB7.812 billion.. Case 2 Currently, FAW-Volkswagen is composed of pressing, welding, painting and final assembly workshops, all of which take place in the Car Plant 1. In the Car Plant 2 are the counterpart workshops, where there is an engine and transmission plant, production management center, RD cent