商务英语应用文写作课件刘庆秋主编 ISBN9787811344387unit_1.pptVIP

商务英语应用文写作课件刘庆秋主编 ISBN9787811344387unit_1.ppt

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Practical Writing For Business English 商务英语应用文写作 主 编: 南开大学 外国语学院 刘庆秋 副主编:山东大学 外国语学院 鲍 婕 副主编:南开大学 外国语学院 方继庄 Unit 1 Letter Introduction Study Purpose The General Introduction of Writing Business Letter (1) Write down your aim why you write this letter (2) Assemble all the relevant information and documents: copies of previous correspondence, reports, figures etc. (3) Arrange the points in order of importance, decide which points are irrelevant and can be left out and then make rough notes (4) Write an outline in note form. Check it through, considering these questions: A. Have you left any important points out? B. Can the order of presentation be made clearer? C. Have you included anything that is not relevant? (5) Write a first draft, leaving space for additions, changes and revisions especially when you write the letter with typewriter (6) Revise your first draft by considering these questions: A. Does it cover all the essential points? B. Is the information relevant, correct and complete? C. Are the grammar, spelling and punctuation correct? D. Does it look attractive? E. Does it sound natural and sincere? F. Is it the kind of letter you would like to receive yourself? G. Will it give the right impression? (7)When you write a business letter, you should follow the 7Cs principle. They are Completeness Concision Consideration Concreteness Clarity or Clearness Courtesy Correctness * * *

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