英语资料：联想到战略global strategy for lenovo资料.docVIP

Global strategy for lenovo ? Content????? ??????? Abstract????????????????????????????????????????????????? ??????? Introduction?????????????????????????????????????????????? ??????? Learning skills and globalization???????????????????????????? Step one: research learning.???????????????????????????????????? Step two: microcosmic learning??????????????????????????????? Step three: trail learning?????????????????????????????????????? Step four: deepen and development learning??????????????????? Step five: reform enterprise DNA??????????????????????????????? ??????? International employee and Lenovo next steps development??? ??????? Supply chain???????????????????????????????????????????? ??????? Global marketing and double operation mode??????????????? ??????? Global strategy and differentiation strategy??????????????????? ??????? Reform Lenovo business DNA for build new company culture and global development??????????????????????????????????????? ??????? Summary?????????????????????????????????????????????? ?????? Reference Table of Contents????????????????????? ? Abstract ? Now days, more and more companies are going global. In China Lenovo is a representative in that area. During I do the research about Global strategy I am very interested in the Lenovo group. It might be the earliest one gets the mind about globalization. At the beginning to run company they get them target is going global.? In my paper I find some area for them strategy try to find a way to suit for this big company. ? I will take seven parts to written this paper. There are: Learning skills and globalization International employee and Lenovo next steps development Supply chain Global marketing and double operation mode Global strategy and differentiation strategy Reform Lenovo business DNA New company culture and global development This will be a system for a company should be taking on the global way. I want to explain ways to suitable Chinese company are going to global. Lenovo is