企业文化纵横谈.docVIP

PAGE PAGE 10 目 录 标题································································1 摘要································································1 前言································································1 1企业文化的概念····················································2 1.1企业文化理论的形成与发展·······································2 1.2企业文化的概念与特征···········································2 1.2.1企业文化的定义···············································3 1.2.2企业文化的构成要素···········································3 1.2.3企业文化特征·················································4 2企业文化的功能····················································5 2.1企业文化的积极功能·············································5 2.2 企业文化的消极功能············································6 3适合中国的企业文化建设············································6 3.1企业文化在中国的发展···········································6 3.2中国传统文化在企业文化建设中的意义·····························7 3.3中国特色企业文化的一般特征·····································8 3.4适合中国的企业文化建设·········································9 结论·······························································10 参考文献···························································10 致谢 ······························································10 企业文化纵横谈 摘 要： 企业文化作为管理理论发展的新阶段对企业管理的思考立意更高，角度更新。随着经济全球化的发展，市场竞争日益激烈，企业文化作为企业在竞争中取胜的关键因素越显突出。这就需要人们从根本上理解企业文化的概念、特性以及功能，并且能够正确的处理企业文化建设中遇到的问题，正确对待传统文化在企业文化建设中的作用， 尤其是国内企业面对经济全球化的挑战应该如何全面、正确的认知企业文化，建设适合自己的企业文化体系，为企业的发展注入新的活力，在竞争中赢得一席之地。 关键词 企业文化 亚文化 企业精神 企业价值观 企业文化建设的原则 传统文化对企业文化建设的作用和意义 前言 企业文化作为一门科学的管理理论传入我国已经30多年，经历了启蒙到质问再到整合、本土化的不平凡历程。作为时代的新精神、新思维，企业文化已经引起企业界和理论界的广泛注意，本文从企业文化的基本概念起笔系统给读者展示了企业文化的构成元素、一般特性、功能以及企业文化建设中应该遵循的一般原则，并且重点描述了中国特色的企业文化的一般性和企业文化本土化所面对的与传统文化的交融、整合，如何建设开放、兼容和创新的中国特色企业文化。从而使读者能较全面、正确的认知企业文化，对企业建设适合自己的特色企业文化也有一定的帮助。 由于时间仓促，资料来源有限，若文章观点、方法和文字出现问题，发生错误敬请广大读者批评、指正。 1企业文化的概念 1.1企业文化理论的形成与发展 企业文化的概念早在20世纪70年代初期就被提出了，但是首先把企业文化作为一门系统的理论加以系统而全面研究的要推到　20世纪80年代由美国著名管理学家特伦斯·迪尔和阿伦·肯尼迪所著的《企业文化》一书。20世纪70年代日本经济的迅速崛起给美国经济造成了沉重的冲