战略成本控制跟管理：逆势成长资料.pdfVIP

NEW 新课程 Strategic Cost Management: Thriving in an Economic Downturn 战略成本控制与管理： 逆势成长 2009 CEIBS Executive Education: Top 20 WorldwideFinancial Times 中欧高层经理培训：《金融时报》全球20强 Strategic Cost Management: Thriving in an Economic Downturn Date/Language/Venue: June 14-16, 2009/ / ShanghaiFee: RMB26,800 In the face of the unexpected global economic downturn, strict cost control seems to be the only solution for companies to pull through the difficult times. However, cost reduction has little in common with the everyday cost cutting efforts that managers are familiar with. The objective of conventional cost cutting is to reap quick savings through expedient cutbacks in various services and activities. In strategic cost-reduction, however, the emphasis is on competitiveness rather than on quick savings. This programme will teach participants to ask, How can we gain cost advantages over our main competitors? instead of, Where can we save money?. Objective The primary objective of this intensive three-day programme is to introduce the most advanced strategic and cost analysis principles and techniques in modern managerial accounting. The programme will focus on three issues: the strategic cost measurement system, activity-based cost and management, and leveraging the value chain. Who Should Attend This programme is designed for middle to senior managers who are in charge of their respective company’s strategic decisions and the implementation of these decisions. Participants could include CEOs, CFOs, Chief Accountants and middle-ranking accountants who are involved in cost control. Managers at all levels who are in