苹果企业文化----高级管理学课件教材课程.pptVIP

苹果的文化;苹果的文化与乔布斯是息息相关的。 乔布斯的精神深深的印证在苹果公司里。 ;;; 一、Stay Hungry, Stay Foolish! 求知若渴，大智若愚。 二、Think Different ! 思变 三、Trust 信任;企业文化对苹果公司的重要性; 在其创办初期，公司曾在楼顶悬挂海盗 旗，向世人宣称”我就是与众不同”。然而正是这种价值观造就了苹果的成功。;1. Design is everything. Everything! For Apple, design is everything. Steve Jobs knows and believes this. When you have a leader that knows and believes in the impact of design, it makes it easy for everyone else to follow suit. When an entire company focuses on design, the result is a foundation for breathtaking products. 苹果公司非常注重产品的设计; 无论是