《农业科技英语》Unit 10 Agritourism.pptx

Unit 10Agricultural TourismContentsLeading in Text B “Nong jie le”Tourism in ChinaText A Agri-tourismWarming-upActivitiesMatchingGlobal ReadingDetailed StudyDetailed ReadingMatchingGlobal Reading Leading in Agri-tourism involves any agriculturally-based operation or activity that brings visitors to a farm or ranch ranging from more traditional farm tours and seasonal activities to more entertainment-oriented activities. It first started to supplement farmers’ income and improve their life, but as more tired city-dwellers come to farms, it has achieved unprecedented popularity. A good case in point is “Nong ja le” tourism in China which has gained rapid development in recent years. As a growth industry, agri-tourism brings growth to local communities, assisting their economies to flourish and prosper. Meanwhile, agri-tourism has also been successful in preventing depopulation of the countryside, assisting in the preservation of crafts, preserving human memory, offering a communication channel between isolated regions and cities and providing life-long opportunities to local youth.Text AAgri-tourismPart I Warming-up Activities Whatever kind of tourism activities, travelling is highly rewarding and quite meaningful to one’s development. As the proverb says, “Traveling thousands of miles is better than reading thousands of books”, if possible, do more travelling to broaden the horizon, get to know different culture and acquire more colorful life experiences.1. Have you ever taken agri-tourism? Share your experience with partners? Part I Warming-up Activities2. Why is agri-tourism so popular nowadays? (1) Too stressful city life Urban people get tired of busy, bustling city life and want to seek an escape from it and retreat into the rural areas to get tranquility, a sense of harmony, and relaxation from the routine busy life. (2) Rebellions against urbanization and modernity As urbanization has speeded up in recent years, more and more villages have been transf