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Chapter 2
The Basics of Supply and Demand
Questions for Review
1. Suppose that unusually hot weather causes the demand curve for ice cream to shift to the right.
Why will the price of ice cream rise to a new market-clearing level?
Suppose the supply of ice cream is completely inelastic in the short run, so the supply curve is
vertical as shown below. The initial equilibrium is at price P . The unusually hot weather causes the
1
demand curve for ice cream to shift from D to D , creating short-run excess demand (i.e., a temporary
1 2
shortage) at the current price. Consumers will bid against each other for the ice cream, putting
upward pressure on the price, and ice cream sellers will react by raising price. The price of ice cream
will rise until the quantity demanded and the quantity supplied are equal, which occurs at price P .
2
Copyright © 2013 Pearson Education. Inc. Publishing as Prentice Hall.
Chapter 2 The Basics of Supply and Demand 9
2. Use supply and demand curves to illustrate how each of the following events would affect the
price of butter and the quantity of butter bought and sold:
a. An increase in the price of margarine.
Butter and margarine are substitute goods for most people. Therefore, an increase in the price of
margarine will cause people to increase their consumption of butter, thereby shifting the demand
curve for butter out from D 1 to D2 in Figure 2.2.a. This shift in demand causes the equilibrium
price of butter to rise from P to P and
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