商务交际英语1 Chapter6讲解.pptVIP

Data, conclusions and recommendations ? Data ? Two kinds of data are available, primary and secondary. ? primary research ? secondary research ? 报告的调研可以采用两种数据，一手调研 和二手调研所获得的数据。 ? Primary research involves gathering fresh, new data by talking with experts, customers or suppliers, and observing an experiment. ? 一手调研 通过和专家、顾客或生产商谈话、 观察实验等方式取得新鲜数据。 ? Secondary research involves locating data that already has been gathered and reported in, for example, books, periodicals, reports, online sources and so on. ? 二手调研 主要是在书籍、期刊、报告、网 上资源等地方收集已有的数据。 ? Analyze Data ?