8.1 Introduction What is intercultural adaptation数字时代的商务英语写作.pdf

Intercultural Adaptation 8.1 Introduction: What is intercultural adaptation Hey guys. Welcome back to our course. I’m Shi Wenjing. From this week, Im very glad to discuss with you about the topic of intercultural adaptation. In this Chapter, we will focus on the following concepts: acculturation, culture shock and strategies of intercultural adaptation. I hope to help you understand that it is quite natural to encounter some difficulties in cross cultural communication. Hopefully, I can help you be well prepared for future intercultural adjustment. Ok, now let’s begin the journey of intercultural adaptation together. Firstly, let’s talk about what on earth is intercultural adaptation. Before we get down to the definition, I would like to mention a movie which was quite popular several years ago “Avatar”. Have you ever watched or heard about it? Do you know what story it tells? Actually, Avatar tells a story about a group of human beings who are sent to the moon named Pandora for a unique mission. The hero of the movie is a former Marine, Jake Sully. And one thing that may impress most audience, among all the exciting plots might be how Jack links his human mind to a body of Avatar and has to recondition his mind anew, leading to the bond with the native tribe, which had its own language and culture. Actually, when we leave our home culture and enter a new cultural environment, it may be quite similar to a human being entering the alien world of Pandora in the movie “Avatar”. The process of adjusting to a fresh culture is known as intercultural adaptation. Have you ever experienced living or studying in a new cultural environment? Such as, another city or a foreign country? What is your first impression about the new culture? What challenged you most in the process of adjusting to the new environmen