世界电子商务发展趋势江苏太湖云计算七匹浪案例分享 .pptxVIP

New Trends of B2C globally Recommendations to Chinese Online Retailers B2C全球新趋势及对中国在线零售商的建议 Bill Holtshouser Program Director, Commerce / WRS Strategy and Product Management Commerce / WRS IBM全球电子商务战略和产品管理总监;Agenda;E-Commerce then…电子商务的过去;E-Commerce then… 电子商务的过去…;E-Commerce then and now 电子商务的过去和现在;Agenda;Online shopping transformed into Customer Centric Experience 用户为中心的体验;Customer Experience 客户体验;;? of all shoppers use ratings and reviews ? 的购物者撰写商品评价 A recent consumer survey ranked consumer content as the #1 aid to a buying decision, cited by 91% of respondents 据调查，顾客评价对了解商品最有帮助 此调