lincoln林肯电气组织行为学案例-英文.pdfVIP

Assignment Form Course: Organizational Behavior Instructor: Homework: Lincoln Electric Co. case Name: Stella Student ID No.: Class: STUDENT DECLARATION I declare that this assignment is my own work, which all sources of reference are acknowledged in full and it has not been submitted for any other course. Signature: …………………… Date:………… 精品文档 Case Study : Lincoln Electric Co. Lincoln Electric Co., which was established in 1895 by John Lincoln, has been one of the leading companies which produce arc welding products, and it competes with Miller Electric Manufacturing for the NO.1 position in welding machines. The mother company in US contributed mostly for the succession. However, during the global expansion, some area experienced failure. For example, German operation lost US$1 million every two weeks in1992. After restructuring of international operators, Lincoln is still a profitable company. What specific factors lead to the success? What lead to the succession of Lincoln? Two main factors must be concerned. First one is the strategy of high quality. The high quality made some giants such as General electric and Westinghouse exited the industry. Second one is the reward structure, which supports the company’s strategy. “High Quality Strategy”relies on quality controlling, skilled workforce, advance technologies and high work ethic, etc. Here, I am going to analyze how the reward structure worked. Reward Structure Firstly, Lincoln set up piecework system in 1914. There are two main issues for this system. First one is the piecework standards. If the standard is unfair, workers will have low work ethic and the company ca