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Follow-On Biologics: Economic, Innovation and Policy Reflections The Fuqua School of BusinessDuke University;Charles DiLiberti;“Commercial Opportunities and Challenges for Follow-on Biologics”;Presentation Overview;Commercial Opportunities Savings;Benefits of Generic Competition;Increasing Significance of Biologic Products;High Cost of Brand Biologics;Significant Cost Savings Opportunity;Generic Competition ;Market Size for Select Biologic Products;Market Size for Select Biologic Products;Perspective:Historical Growth in Substitution;Generic BiologicsOpportunity;Science Technology Cha