廊坊房地产企业在工程项目成本管理 ——以某公司某项目为例-工程管理.docxVIP

摘要： 由于中国经济稳步发展，房地产业在近些年迅速崛起，房地产业竞争也愈演愈烈。但是近几年，房价上涨得过高过快，政府不得不通过宏观调控来抑制这一现象，所以由于政府政策的压制，房地产业由原来的暴利产业变成了正常利润产业。在复杂的市场大背景下，房地产企业若想保持其竞争力就要努力提高自身实力，保证企业内部管理系统的良好运行。成本控制是建设工程项目的三大控制的一种，房地产企业若是有一个良好的成本管理体系，这对于提高企业的实力和竞争力，实现利润最大化有重大意义。但是由于市场竞争环境的迅速变化和相关政策的大幅度调整，建立一个良好的成本管理体系并不是那么容易。此篇论文就是基于房地产企业实施并且建立成本管理体系的过程中出现的各种复杂的问题，找出行之有效的解决办法。 本论文从介绍房地产项目成本管理的相关概念等方面入手，阐述成本管理对于房地产企业的重要性与意义，然后对具体的项目进行具体的分析，找出导致成本超出预算的原因，最终给出有效的解决方案。 本论文使用了文献研究法和案例分析法等方法，对于成本管理体系的研究已经取得了较为显著的成果，希望本文可以给予房地产企业以良好的参考。 关键词：房地产开发；效益；成本管理；控制；预算 ABSTRACT: Due?to?the?steady?development?of?Chinas?economy,?the?real?estate?industry?has?been?rising?rapidly?in?recent?years,?and?the?competition?in?the?real?estate?industry?is?becoming?increasingly?fierce.?However,?in?recent?years,?the?housing?price?has?risen?too?high?and?too?fast,?and?the?government?has?to?control?this?phenomenon?through?macro-control.?Therefore,?due?to?the?suppression?of?government?policies,?the?real?estate?industry?has?changed?from?a?profiteering?industry?to?a?normal?profit-making?industry.?Under?the?complex?market?background,?real?estate?enterprises,?if?they?want?to?maintain?their?competitiveness,?should?strive?to?improve?their?own?strength?and?ensure?the?good?operation?of?their?internal?management?system.?Cost?control?is?one?of?the?three?major?controls?of?construction?projects.?If?real?estate?enterprises?have?a?good?cost?management?system,?it?is?of?great?significance?to?improve?the?strength?and?competitiveness?of?enterprises?and?realize?profit?maximization.?However,?due?to?the?rapid?change?of?market?competition?environment?and?the?substantial?adjustment?of?relevant?policies,?it?is?not?so?easy?to?establish?a?good?cost?management?system.?This?paper?is?based?on?the?implementation?of?real?estate?enterprises?and?the?establishment?of?a?cost?management?system?in?the?process?of?all?kinds?of?complex?problems,?to?find?effective?solutions.? This?paper?starts?with?the?introduction?of?the?related?concepts?of?real?estate?project?cost?management,?expounds?the?