写作与修辞contrast and comparison的用法与比较.pptVIP

Development by Comparison and Contrast;;Subject-by-subject Pattern;Subject-by-subject Pattern;Subject-by-subject Pattern;A. Americans’ concept of “a long time”: _______________________________. Examples: (1)___________________ (2)___________________ (3)___________________ Attitudes to promptness: ___________ B. Other cultures’ concepts of “a long time”:___________________________ Examples: (1)___________________ (2)___________________ (3)___________________ ;Summary;1、我们的市场行为主要的导向因素，第一个是市场需求的导向，第二个是技术进步的导向，第三大导向是竞争对手的行为导向。 2、市场销售中最重要的字就是“问”。 3、现今，每个人都在谈论着创意，坦白讲，我害怕我们会假创意之名犯下一切过失。 4、在购买时，你可以用任何语言；但在销售时，你必须使用购买者的语言。 5、市场营销观念：目标市场，顾客需求，协调市场营销，通过满足消费者需求来创造利润。**** 6、我就像一个厨师，喜欢品尝食物。如果不好吃，我就不要它。***** 7、我总是站在顾客的角度看待即将推出的产品或服务，因为我就是顾客。*** 8、利人为利已的根基，市场营销上老是为自己着想，而不顾及到他人，他人也不会顾及你。**** ;Point-by-point Pattern;Summary;;;Linking devices;Linking devices;Linking devices;Linking devices;Summary; Development by Cause and Effect;;;Sample 1;even though the city government of Los Angeles spends about 30 million dollars to tow away and dismantle abandoned vehicles, it is always fighting a losing battle as more and more cars are constantly coming off the producing line. In Boston, on the other hand, the problem has been dealt with by a non-profit governmental agency, which uses the money from the recycling of the mental in the cars to pay for the cost of towing them. The program in Boston sounds good although it has not completely reached financial independence from the federal government yet. Until a truly self-sufficient program for removing old cars is developed, it will remain a serious problem. ;Questions;This paragraph is developed around the problem of “the lack of parking” complained about by US city residents. The paragraph is organised on a pattern of single effect and multiple causes. After the problem is clearly presented at the beginning, the rest of the paragraph is devo