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Unit 3
What Is News?
Neil Postman and Steve Powers
Structure of the Text
Part I (Para. 1)
In this beginning paragraph, the authors state the purpose of the essay.
Part II (Para. 2)
Some people might define the news as what television directors and journalists say it is. The
authors, however, think that this definition is too simplistic.
Part III (Paras. 3–5)
In these paragraphs, the authors explain why the news cannot be simply defined as “what
happened that day” or “what happened that day that was important and interesting”.
Part IV (Paras. 6–11)
In these paragraphs, the authors tell readers that the news is more often made rather than gathered,
and it is made on the basis of what the journalist thinks important or what the journalist thinks the
audience thinks is important. Therefore, every news story is a reflection of the reporter who tells
the story.
Part V (Paras. 12–15)
In these paragraphs, the authors point out that to make sense of the news, the viewer has to know
something about the journalist’s political beliefs as well as his prejudices, interests, and quirks
which are, in turn, influenced by his financial status, the companies he has worked for, the schools
he went to, the books he has read, etc.
Part VI (Paras. 16–17)
In these paragraphs, the authors point out that the journalist cannot always impose his/her views
on the general public because the television channel or newspaper cannot survive unless the news
they provide satisfies the needs of the general public. On the other hand, the viewer/reader must
also take into account his or her relationship to a larger audience because television and
newspapers are mass media and their news is not intended for an audience of one.
Part VII (Paras. 18–20)
In the
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