埃森哲-变化中的未来：如何在旅行新时代战胜不确定性.pdf

Future in flux How to outmaneuver uncertainty in a new era of travel 〉 accenture H。w has Chinas travel industry been performing? Across the globe, the travel industry has been severely impacted by the COVID-19 pandemic, and China has been no exception. Both domestic and international tourism suffered significant declines. In the first half of 2020, domestic tourists made 1.2 billion trips, a 62% drop year-on­ year, while outbound international trips numbered only 0.5 million, a 78% drop year-on-year.2 Monthly Travel Willingness Index (TWI) fo『 Chinese consumers 5 4 3.47 3.6 3.63 3.76 3.9 3.74 3.77 3.64 3.27 3.3 3 2 2.58 2.6 2.49 2.23 ／／气73 .99 .69 O Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov - 2019 -2020 Year-on-year comparison (20’9vs.2020) +9% 。 ’ 20 -30% -34% -34% ＼ -39% -39% -60 -80 -77 % -100 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Source 2020 Travel W,11,ngness Index (November) 2 Future In Flux: How to outmaneuver uncertainty in a new