旅游实务英语练习及参考答案Chapter-6-Tourism-Products(练习).docxVIP

旅游实务英语练习及参考答案Chapter-6-Tourism-Products(练习).docx

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Chapter 6 Tourism Product Text A Tourism Product Features and Development Ideas Activities: 1. Match the definitions in the right-hand column with the terms in the left-hand column. 2. Choose the answer that best completes each sentence or answers each question. (1) Which of the following does not belong to the typical characteristics of the tourism products? A. Tangibility. B. Inseparability. C. Variability. D. Perishability. (2) Who offer a link between tour operators and consumers? A. Regional tourism organizations. B. Development agencies. C. Tourist Information Centres. D. Retail travel agents. (3) Which is the major reason for a 20% fall in the number of people booking packages through travel agents? A. Travel and tourism firms. B. Trade associations. C. Consumers. D. The Internet. (4) Which of the following do not belong to the tourism products? A. Musicians. B. Galleries. C. Concert halls. D. Theatres. (5) Museums, galleries, concert halls and theatres are increasingly important in recent years, because ______. A. there are more and more funding such as Lottery to improve and regenerate Arts and Heritage B. some major towns and cities are carrying out“Place Marketing” C. consumers are taking more short break holidays D. all of the above 3. Fill in the blanks with proper words to complete the following statements. (1) Tourism products can,t be stored for later___________ . (2) Business travel agents make travel and accommodation arrangements for____________ customers. (3) Some consultants estimate that the last six years has seen a 20% fall in the number of people booking ___________through travel agents. (4) Tourist information centers promote_________________ travel and tourism products and services to the public. (5) Tourism products are based on“human factor”(personnel tourist), which means that quality/experience may_______________ . Text B CVBs, Products and Partnership Activities: 1. Choose the answer that best completes each sentence or answers eac

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