新编剑桥商务英语unit_9.ppt

Module 9;Contents ;9.1 Branding;Reading: What’s that smell?;2. Read the following article and write in the correct letter, A-G, for the missing phrases.;Reading ;句子翻译:A-G;;Language points;Para 1;;Para 2;;;;;;;Speaking: Discussing branding;Reading: Chinese luxury obsession;Chinese luxury obsession 0. When that many people visit cities in China, they are still surprised to see the luxury 00. brands who normally fill the fashion boutiques of New York and Paris. But in a 1. country which more and more young people have become big-spending consumers, 2. the world’s top brands attract twenty- and thirty-somethings what, in a recent survey, 3. say they want to ‘seize every opportunity to enjoy life.’ Take Miss Yu, who’s monthly 4. salary is 5,000 yuan working as a journalist. She regularly stops by the boutiques 5. where, you can find Louis Vuitton or Gucci. She explains the reason when: ‘I think a 6. bag worth 10,000 yuan is more suitable for me than 100 bags at 100 yuan each.’ 7. And her fashion collection, whose includes names such as Chanel, Burberry and 8. Prada, is far from unique in a country why the proportion of luxury goods purchased 9. nowadays, is 40% compared to only 4% globally.;;9.2 Getting through;Listening 9.2;3. Another person speaks to an operator at GH Loans Customer Care. Complete the form below with the caller’s information.;Vocabulary: Telephone words;2. Write the missing particle from the box in the correct position to complete each sentence. There might be two possible answers.;Speaking: Making phone calls;Student B Call 1 You work in Customer Care at LSA Banking. Take the caller’s details and find out what the problem is. You are unable to solve the problem immediately so offer to call back later. Don’t forget to take the caller’s number.; CALLER: Mr. / Ms. Jingshan MESSAGE: He / She paid $3,760 into account, but it isn’t on this month’s statement. ACCOUNT NUMBER: HIE364 4756 CALL BACK AT: (time) on 980 765 55 44 ;Reading:

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