全文可编辑-brand kpis fuer fertiggerichte allplants im vereinigten koenigreich-外文版培训课件（2025.2）-worldreportmarket.pptVIP

CONSUMERBRANDBrandKPIsforready-made-food:allplantsintheUnitedKingdomConsumerInsightsreportDecember2024

DiscoveryourBrandKPIscores.Benchmarkagainstcompetitorsandmeasureyourbrand’smarketimpactIntroduction:studydetailsThereportMethodologyThisreporthasbeencreatedusingthedatafromStatista’sConsumerInsightsBrandKPIs.Thereportprovidesyouwithkeyconsumerinsightsandbenchmarksforabrand’sperformanceagainsttheindustryoverallandtheircompetitors.Design:OnlineSurveyDuration:approx.15minutesLanguage:officiallanguage(s)ofeachcountrywithAmericanEnglishofferedasanalternativeRegions:Brazil,Germany,India,Mexico,U.S.andUKNumberofrespondents:approx.7500Ourdataallowsyoutomeasureeachbrand’spositioninthemarketbycreatingaprofileusingStatista’s5keyperformanceindicators.Whichare:awareness,popularity,consumption,loyalty,andmediabuzz.Sample:Internetusers,aged18-64,quotassetongenderandageThisreportisbasedonallplants’performanceintheready-made-foodmarket.Fieldwork:April-July2024IfyouwouldliketofindoutmoreabouttheConsumerInsightsatStatistaortheBrandProfiler,pleaseclickthelinkbelow.2Notes:Forthisreport“Usage”indicatesthespecific“Consumption”Sources:StatistaConsumerInsightsGlobal,asofDecember2024

71%ofallplantsconsumersdisplayloyaltytowardsthebrandIntroduction:keyinsightsWhodoesthebrandappealto?Howdoesthebrandperforminthemarket??allplants’brandingresonatesmorewithMillennials?allplantsgenerallyappealstomenmorethanwomen?allplantsranksoutsidetheTop10inawarenesswithintheready-made-foodmarket?Thepopularityratingofallplantsis19%?Amongallplantsenthusiasts,54%fallunderthehigh-incomecategory?allplantsranksoutsidetheTop10inconsumption?Consumerswanttheirready-made-foodbrandsto?Intermsofloyalty,allplantsisoutsidetheTop10inhavehighvalue,reliability,andauthenti