青海2025自考[电子商务]英语二高频题考点.docxVIP

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青海2025自考[电子商务]英语（二）高频题(考点)

Part1:MultipleChoice(选择题，每题2分，共20题)

1.Whatistheprimarypurposeofsearchengineoptimization(SEO)ine-commerce?

A.Toincreasethenumberofvisitorstoawebsite.

B.Toimprovetheloadingspeedofawebsite.

C.Toreducethecostofadvertising.

D.Toenhancethesecurityofonlinetransactions.

Answer:A

2.WhichofthefollowingisacommonpaymentmethodinChinesee-commerce?

A.Creditcardsonly.

B.PayPalexclusively.

C.AlipayandWeChatPay.

D.Cashondeliveryonly.

Answer:C

3.Howdoessocialmediamarketingbenefitsmalle-commercebusinessesinQinghai?

A.Itrequireshighinvestmentcosts.

B.Ithaslimitedreachinruralareas.

C.Itallowsdirectinteractionwithlocalcustomers.

D.Itreducestheneedfortraditionaladvertising.

Answer:C

4.Whatisthemainadvantageofdropshippingine-commerce?

A.Highprofitmargins.

B.Noinventorymanagementneeded.

C.Fullcontroloverproductquality.

D.Lowershippingcosts.

Answer:B

5.Whiche-commerceplatformismostpopularinQinghaiprovince?

A.Amazon.

B.Alibaba.

C.eBay.

D.JD.com.

Answer:B

6.WhatdoesA/Btestingrefertoine-commerce?

A.Testingthedurabilityofproducts.

B.Comparingtwoversionsofawebpage.

C.Analyzingcustomerfeedback.

D.Trackinginventorylevels.

Answer:B

7.Howcane-commercehelptraditionalbusinessesin青海expandtheirmarket?

A.Byincreasingcompetition.

B.Byreducingcustomerengagement.

C.Byreachingmoreconsumersonline.

D.Byeliminatingtheneedforphysicalstores.

Answer:C

8.Whatistheroleofcustomerreviewsine-commerce?

A.Toincreaseproductprices.

B.Togatherfeedbackforimprovements.

C.Toreplaceproductdescriptions.

D.Toreducetheneedformarketing.

Answer:B

9.Whichofthefollowingisakeychallengefore-commercein青海?

A.Highinternetpenetrationrates.

B.Limitedlogisticsinfrastructure.

C.Abundantlocalsuppliers.

D.Stronggovernmentsupport.

Answer:B

10.