浅析我国企业文化的建设与创新.docVIP

安徽财经大学工商管理学院 本 科 毕 业 设 计 中文题目： 浅析我国企业文化的建设与创新 英文题目：analysis of China’s enterprise culture construction and innovation 专 业： 工商管理 班 级： 08工商管理（1）班 学 号： 200891055 姓 名： 周靖 指导教师： 潘竞成 二零一二年月analysis of Chinas enterprise culture construction and innovation 学 院 工商管理学院 专 业 工商管理 班 级 08工商管理一班 姓 名 周靖 学 号 200891055 导师姓名 潘竞成 职 称 副教授 2012年6月 内容提要 企业文化作为一个企业的灵魂，它凝聚着每个组织成员，保证企业能够稳健的发展。越来越多的企业管理者早已意识到，企业文化对企业的生存和发展起着不可或缺的作用，逐渐成为企业的核心竞争力,也是企业最有价值的无形资产。企业要生存发展就必须寻求更科学、更系统、更完整的管理体系。企业文化提供了必要的企业组织结构和管理机制,当代企业要保持平稳和持续发展,应开发具有自己特色的企业文化。企业文化作为一种以加强企业管理,强化企业凝聚力、企业理念、企业精神为核心的文化，对于企业的经营和发展起着愈来愈重要的作用。加强企业文化建设既有强烈的现实意义，又有深远的历史意义。mbers of each organization ，ensue that every enterprise can develop steadily. More and more managers have known that enterprise culture play an most important role in the existence and development of an enterprise，it becomes core competitiveness of an enterprise gradually, is also the most valuable intangible assets . Enterprises should seek for survival and development must be more scientific, more system, more complete management system. Enterprise culture provides the necessary organizational structure and management mechanism, modern enterprise must maintain steady and continuous development, should develop their own unique corporate culture. Corporate culture is a kind of to strengthen enterprise management, strengthen the cohesion of the enterprise, business philosophy, the spirit of enterprise culture as the core, to the management and development of enterprises play a more and more important role. Strengthen the building of enterprise culture has a strong practical significance, and has the profound historical significance. At present, China is in the primary stage of socialism, in a period of rapid development, but the mechanism is not perfect, the feudal ideology still exist in the constructi