硫铁矿行业市场风险管理研究 —以云硫集团为例.pdfVIP

摘要 2008年金融危机的到来，给所有的企业都敲响了警钟，风险不再是仅仅停留 在书本上的概念，而是随时可能发生在身边。随着市场经济的逐步完善，硫铁矿 行业的竞争也越来越激烈。作为行业内的领头企业，云硫集团严重受到市场因素 牵制，企业经营管理风险问题逐渐显露出来，比如云硫集团矿石产品价格受制于 国际硫磺而频繁波动，这使得企业的盈利能力相当的不稳定。面对市场上的不确 定因素，云硫集团如何能够化解风险，避免风险所带来的损失，又如何能在变幻 莫测的市场上抓住机遇，克服自身的劣势去回避风险，这将是云硫集团企业经营 所面临的严峻考验。本文对企业风险管理进行了全面的论述，在此基础上，根据 《中央企业全面风险管理指引》中要求，文中分别运用了PEST方法和波特五力 模型对硫铁矿行业矿石产品所在的宏观环境、微观环境进行了风险初始信息的收 集；然后对整个硫铁矿行业产业链的分析和预测，估计产业链未来发展状况；接 着通过对企业可能产生的影响通过对企业各个业务环节的分析寻找可能因为相 关市场因素给企业带来损失的风险因子，通过和云硫集团内部专家的沟通对各备 选风险因素进行了评估，找出主要风险和次要风险；最后，针对具体的风险来源 为企业提供不同的风险管理措施。 关键词：硫铁矿；市场风险；风险管理；产业链 I ABSTRACT The arrival of the 2008 financial crisis sets off all businesses alarm bells. Risks are no longer only stay on books, it may occur everywhere around us. Nowadays, market competition is more and more intense. As the leader in the industry of ore, Yufu Guang Ye Pyrite Group Ltd. (YGYPG) faced many opportunities, but also many threats, such as price of main product is subject to international sulfur which frequently fluctuations. Facing the uncertainties of the market, how can YGYPG face the damages the risks will bring? And how can YGYPG catch the opportunities and overcome its disadvantages? Choose appropriate marketing strategy, this will be the key to YGYPG to win the success. In this paper, first, we talk about the Enterprise Risk Manage theory generally, after this we analyze the macro and microcosmic environment in pyrite industry especially the ore products according to the Central Enterprise Comprehensive Risk Management Guidelines , using PEST method and POTER’s five competitive forces model for the risk initial information collection; Then we make an analysis of the pyrite industry chain, estimate and predict the future of the industrial; Based on the analysis of business unit in the company and the relevant market factors which may brings loss t