英语商业信函的写作格式.pptVIP

Chapter 5 Structure and Style of Business Letters Richard Standard Parts of Business Letters Letterhead Date Line Inside Address Salutation Body Complimentary Close Signature Letterhead A business letter is usually typed on printed letterhead paper displaying the name, address, fax and telephone number of the organization sending the letter. It is used only for the first page of a letter. Sample Letterhead John Morris Co. O’Sullivan Building Baltimore, Maryland 10026 USA Pair-work: write your permanent address and dictate it with your partner The dictator should repeat numbers, names so as to confirm them. Write them in the right format. Abbreviation can be used. Date Line The date is typed a few lines below the last line of the letterhead. The format of the date line differs from country to country .The common formats are typical American one (Month/Day/Year) and British one (Day/Month/Year). As the date line is a vital part of a business letter, the month written in full is preferred because figures may create confusion. Sample Date Line -Date line consists of the date, month, year. -Two widely accepted styles: June 12, 2005 or 20 July, 2004 -Do not use only figures, i.e. 12/6/94, because not all English-speaking people agree on the order of the date -Place the date on the left margin aligning with inside address (block) or with letterhead (modified) Rewrite the following date line for standard business letters 6/5/99 10-9-98 8 June 2004 Oct.28, 99 jan.13. 2005 Inside Address The address of the organization receiving the letter is typed single-spaced at the left margin. The number of lines left blank between the dateline and the address depends on the size of the body of the letter, the size of type used, and the length of the printed lines. The address is typed as it will appear on the envelope. Sample Inside Address Dr. David Brown Executive Vice President Sunny Stock, Inc. Salt Lake City, UT 75087 U.S.A. Arrange the following information into