(论文）浅谈中小企业文化建设及误区.docVIP

摘要 近年来,随着企业管理者对中小企业文化建设的了解和认识的深入,许多中小企业积极地投入到了企业的企业文化建设中去。然而,中小企业企业文化建设的效果并不尽如人意,其企业文化建设不论在认识上还是在建设上都存在了许多误区。这些误区的存在不仅表现不出自己企业的特色,而且还为中小企业的长足发展制造了障碍。本文针对中小企业文化建设的误区进行剖析,也针对这些误区对企业文化建设提出了对策，从而使其走出企业文化建设的误区,使企业在激烈的市场竞争中得到长久的发展。 关键字：中小企业文化建设 误区 对策 Abstract In recent years, the managers of enterprises had an increase knowledge of the cultural construction of medium-sized and small companies, many of which took an active part in investing in the cultural construction. However, the result is not entirely as desired. Many erroneous zones emerged in the understanding and in the construction itself.