外贸函电实务 工业和信息化高职高专“十二五”规划教材立项项目 作者 郑晓泉 廖晓燕 Unit 4.pptVIP

Unit 4 Offer and Counter-offer § Learning Aims 知识目标：了解报盘函与还盘的相关知识，掌握报盘函与还盘函的写作技巧。 技能目标：能够运用常用术语和典型句式撰写报盘函与还盘函。 § Writing Guide (1)Expressing thanks for the inquiry; (2) Supplying all the information requested, including name of commodities, quality, quantity and specifications, prices, discounts, terms of payment, packing, insurance, date of delivery, etc; (3)Stating clearly the validity of the offer; (4)Asking for an early reply or expressing willingness to do business. The Main Content of an Counter-offer Letter (1)Expressing thanks for the offer; (2)Expressing your regret at inability to accept the offer and give your reasons; (3) Putting forward your conditions or suggestions; (4) Expressing your hope for acceptance of counter-offer. § Useful Sentences 1. We are pleased to have received your offer for men’s shirts. 2. We are in receipt of your E-mail dated August 28 covering light industrial products. 3. We are in receipt of your letter, requesting us to quote for 100 dozen of men’s shirts. 4. Our offer is firm, subject to your reply reaching us before July 15. 5. We are making you the following offer, subject to your acceptance reaching here before April 18. 6. We are now making an offer for air-conditioners as follows, subject to goods being unsold. 7. We are now making you an offer subject to our final confirmation. 8. We offer you our best price. Please accept as early as you can if it satisfies you. 9. In order to cope with the heavy competition, please reduce your price by 10%. 10. Compared with other suppliers, your price is rather on the high side. 11. Your price is out of line with the prevailing international market. 12. The gap between your price and the price we can accept is too big. 13. This is our rock bottom price. We can’t make any further reductions. 14. Your quoted price is out of line with the prevailing level. That is why we feel confident that our suggestion of three percent off your present one is workable. 15. If you could redu