私有行业战略规划.pptVIP

Strategic Planning in the Private Sector August 19, 2003 Agenda Success is rare and few entities accomplish their goals Keys to success “Strategy” defined: Bain perspective Strategy is about making choices Companies who succeed are focused and are the best at what they do Keys to success 75% of U.S. organizations believe they need to upgrade their strategic planning process Best demonstrated strategic planning process Business unit strategy must be informed by the facts around the “3Cs” Strategic planning is often done without reference to facts Planning processes of best-in-class firms Keys to success A high performance organization aligns five elements Agenda Successful strategic planning begins with a clear, focused mission Examples of clear, focused, private sector missions: Dell and Southwest In 1993, Dell strayed from its mission and its core Dell: Back to the core mission Examples of clear, focused, private sector missions: Dell and Southwest Southwest translated its mission into clear, measurable goals Southwest researched target customer segment needs and preferences Southwest focused on key metrics for the target population vs. competitors Southwest aligned its cost structure to support its positioning vs. competitors Southwest ignored traditional airline measures that competitors focused on Southwest aligned its organization to implement successfully Key learnings from Dell and Southwest Agenda The NCA MHS is experiencing significant pressures from a number of directions Best demonstrated strategic planning process It is critical to understand the MHS’ multiple missions and how they relate to one another Key outcomes are clear but they need to be translated into measurable goals Success for the MHS will likely require focusing on certain activities and clinical areas The MHS must pick the service lines and activities on which it should focus The MHS should collect a rigorous factbase to set strategy and targets A preliminary diagnosis suggests