酒店《图片库》培训活动纲要.docVIP

A HOTEL XXX大酒店 TRAINING ACTIVITY OUTLINE 培训活动纲要 Task 任务：Photo Library 图片库 Code 序号： OH-SM-MC-A202 Objectives目的：At the end of this session, each trainee will be able to fully understand how to manage the MarCom photo library. 在此培训结束后，每一个学员都将学会管理公关部图片库 。 Standard标准： See Attached SP. 参见后附标准与程序。 Resources培训器材： Whiteboard, Mark pen, Projector, Computer. 白板，马克笔、投影仪和电脑。 Method 培训方式 Training Steps 培训步骤 Time 时间 Lecture 讲座式 Demonstration 演示 小组讨论 Group Discussion Computer Demo 电脑展示 Demo by trainee 学员演示 Why do we need to have a photo library? 为什么我们需要有一个图片库？ For advertisement 广告 For collateral production 制作宣传品 For newsletter 新闻信件 Upon corporate office request 总部要求 A brief introduction of database 简要介绍数据库 When we handle a great number of items, we need a system to categorize them for easy reference, like we use Cardex for business cards, paper file for documents, albums for photos. 处理大批数据时需要一个系统分类以方便使用，就好象我们使用名片盒来装名片，用文件夹来存储文件，用相册来装相片。 The database is something that can help us with the library. 数据库就可以在处理大批数据时发挥作用。 It is like Excel, with rows and columns. But it has different format, which is called FORM. 它就象是EXCEL，也有行列；但是可以做成不同的格式，称为表单。 We input data into cell as we do in EXCEL. We can also define the format of the data input. 我们可以在单元格里输入数据 In this case, we can define in such a way that only number can be input and all letters will become capital letter even though they are not input so. 在数据库里我们可以定义输入的数值只能是数字或是大写的字母。 Demonstrate the FILM form, but without explaining further details. 打开FILM表单但不讲解深入的细节。 What are the components of our library? 图片库的要素有哪 些？ Film negatives 底片 Photos: 5-inch 7-inch ones 七寸和五寸相片 Albums: 5-inch 7-inch ones 七寸和五寸相册 Envelops 信封 An Access Database that records all the library information 数据库 An digital image archive 数码图片库 4. Introduce each type of library one by one. 逐个介绍各种类型的图片库的管理方式。 Refer to Standard 4, 5, 6, 8 and procedures 1-6 Demonstrate the proc